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marina latto
Clay Play
Clay Play is a sustainably sourced toy for elementary-aged children designed for a temporary life. Paint, play, and watch it biodegrade and take form with new life.
Description
Category
Team
Timeline
Toy Design
Solo project
2nd year of Undergraduate Studies
6 weeks


90%
of toys on the market today are made out of plastic

288,000
tons of plastic waste are created every year
Child Development and Toys
Birth - 2 yrs
2 - 6 yrs
6 - 11 yrs
11 - 18 yrs

The Problem
most toys are made from plastic + kids age out of toys fast

design a toy with a cradle-to-cradle life-cycle + appeals to a range of children (age+gender)
Concept Exploration

Cradle-to-Cradle Life Cycle

Create
using eco-friendly milk paint, the
child decorates clay-play however they wish

Play
once decorated, play with your
newly customized friend

Grow
once they’ve had their fun,simply break apart clay play, toss in your yard, and watch flowers grow!


Head separates body to include paints
Unlock a new world of imagination...
all while being eco-conscious


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